Chicago Evening is a destination management company whose market includes the highest echelons of the social strata. Professional athletes, high caliber business travelers, and foreign diplomats are among their clients. People with little time, and littler attention spans. But how to market to people who are generally so hard to reach? To do this, they had to think outside the box. After contacting Syzygy Productions, the two companies developed a multi media presentation which could be placed in the client's hand (or that of a minder), and provided a clear, concise message about the ease and value of Chicago Evening’s services. No frills, no fluff, but different enough get the attention needed for the results desired. And the results have been exactly that.